AXA Mansard Insurance Empowers MSMEs with Free Exhibition Stands at Made by Nigerians Fair
As part of its unwavering commitment to supporting Small and Medium Enterprises (SMEs), AXA Mansard Insurance Plc has announced plans to provide selected Micro, Small, and Medium Enterprise (MSME) customers with free exhibition stands at the Made by Nigerians (MBN) Fair.
This initiative builds on AXA Mansard’s ongoing efforts to elevate MSMEs, recognizing their pivotal role in driving economic growth, creating jobs, and fostering innovation. The company has previously offered media exposure opportunities to MSME clients, enabling them to showcase their products and services to broader audiences.
Supporting MSMEs for Economic Growth
Olusesan Ogunyooye, Head of Marketing at AXA Mansard Insurance Plc, emphasized the critical role MSMEs play in national development. He reiterated the company’s dedication to supporting these businesses by providing resources and opportunities that promote growth and sustainability.
“Our support for these businesses at the MBN Fair reflects our commitment to their growth,” Ogunyooye stated. “We are passionate about helping them achieve their full potential by bridging the gap between their ambitions and opportunities.”
Ogunyooye acknowledged the hesitancy among MSMEs to prioritize insurance due to its perceived cost. He highlighted the company’s approach to addressing this by showcasing insurance as a strategic tool for business growth.
“MSMEs face significant risks, including burglary, fire, and employee health concerns. These risks can severely impact their operations. Our initiatives help them balance business growth while protecting their assets and investments,” Ogunyooye explained.
Recognition and Impact
AXA Mansard has received accolades for its MSME-focused initiatives, including recognition by Nairametrics as the Best MSME Insurance Company of the Year and Marketing Edge Magazine as the Inclusive Insurance Brand of the Year.
The free exhibition opportunity at the MBN Fair is one of many strategies aimed at empowering MSMEs and driving their success. AXA Mansard remains committed to fostering a thriving MSME sector as a cornerstone of Nigeria’s economic prosperity.
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